UX / Development / CMS integration / E-commerce
The team at TAH required a responsive website to showcase travel experiences, stories and information. The site needed to evoke a sense of adventure, motivation and youth. With such interactive content, Tobacco were to provide a CMS integration solution to easily update future wanderings, travel and content while managing and promoting evergreen content for SEO purposes.
A nomadic website for the seasoned traveller.
Responsive wordpress website that showcases a variety of content formats from multiple authors while integrating related products with ability to purchase.
Tobacco used wordpress with a heavily modified feature set to ensure that templates were modular and not labor intensive to populate. Other features include: Popular posts feature whereby the most read posts are promoted in key areas of content, a showcase of products in articles that are linked to e-commerce solution and a beautifully stimulating mobile experience to cater for a younger technology driven audience in a state of wanderlust.